Technical exchange

Customer Value Sales After-School Sense

Release time:

Jul 04,2024


1. create value for customers

In today's era, what customers want is not just a one-shot deal, but a partner who can really help them. Customers are also facing pressure and challenges, and this is a great opportunity for sales to actively create value for customers. Use the resources we have to help customers create value. Our confidence in asking customers is to create value for customers. For salespeople, getting orders is not the end.

2. earn trust and become partners

We must always pay attention to the customer's industry environment, market positioning and competitive situation. When customers are willing to share information with us to help them solve problems, it also means that customers are willing to cooperate with us for a long time. In order to win the trust of customers and become partners with customers, we should also strengthen the study of professional knowledge and improve our professional quality, so that when customers consult us, we can give correct suggestions and opinions.

3. look at sales from the customer's point of view.

Customers like to listen to our peer stories and other customers' problems. That is our value. Looking at the sales work from the perspective of customers, we have an advantage that other positions cannot match: we can see many customers, all of whom are engaged in the breeding industry. Only we can see the panoramic information of the customer's industry, so we are more aware of the difference in competitiveness between customers and the focus of improvement. This is a vital value for the customer. Because in a competitive environment, any customer is eager to understand these and improve themselves. One customer has a problem, another customer may also exist, and we can create value by assisting customers to identify key issues. We can graft the successful experience of one customer to another after optimization, refinement and finishing.

The problems are similar and the solutions are similar, but the customers may not find, communicate or refine them. This is where we can show our skills. We are like a bridge, building a link between customers and customers. What flows on this bridge is the value of experience, method, process, business strategy, strategic direction, etc. It is also because of this bridge that sales itself has value. It is no longer begging customers to use their own products, but to make customers really need us.

In today's increasingly serious product homogeneity, the product has no difference, there is a difference is us. This difference comes from the value we create for our customers. More importantly, it is not only to create value, but also to require that the creation process does not increase costs. The greater the value of the customer's cooperation with us, the more willing he is to cooperate with us.


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